You’ve probably noticed the rise in infographics across multiple social platforms, whether it’s to illustrate important trends, raise awareness or distill complex ideas.
Rather than sifting through complex information you can make data and stats colourful and engaging. But have you ever considered using infographics in online training? Infographics can offer a wide range of benefits, some you might not have thought of…until now.
INCREASES KNOWLEDGE RETENTION
One of the most notable advantages of using infographics in online training is that they significantly increase retention and recall. Employees are much more likely to remember visually compelling charts, images, and other infographic elements much more effectively than large chunks of text-based content. Infographics also offers employees a quick overview of the topic, which means they can take in the ‘need to know’ information faster.
To achieve this you must ensure that your infographic sets the right tone. Use images that directly relate to the subject matter and draw the attention of your employees, but avoiding adding so many graphics that it distracts them from the key takeaways. Keep in mind that the primary goal is to provide them with a clear and cohesive snapshot of the idea or concept, not to confused them with dazzling colours and countless images.
SIMPLIFIES COMPLEX CONCEPTS OR IDEAS
More complex concepts or ideas that have a variety of different topics and sub-topics are ideally suited for elearning infographics. This is because an infographic simplifies and distills information down to easily digestible pieces. It also has the power to grab your employees’ attention, which prompts them to engage and interact with the elearning content in a more meaningful way.
You can create colourful charts or graphs that highlight trends, or include pictures that showcase a specific detail. For example, you can use icons and images that they are likely to see on a daily basis in the office.
OFFERS A VISUAL STEP-BY-STEP TASK GUIDE
Learning complicated tasks that involve a number of different steps can be challenging, even if you use bullet point lists to break it down to its most basic components. An infographic offers you the power to make it more memorable and engaging by incorporating a visual element. For example, you can include a picture that relates to each step, such as an image of an employee removing a part from a piece of equipment when you are illustrating a repair process. This is particularly useful for learners who are less likely to remember text-based walkthroughs.
SERVES AS A JOB AID
Employees are typically not able to simply access an online training course or read through a job manual when they are in the middle of a process or transaction. Often, they are unable to simply stop what they are doing to participate in an online training scenario or simulation. This is where elearning infographics come into play. They give your employees the information they need quickly and conveniently, instead of having to sift through an abundance of data to find the features of a product or to discover the next step in a task. They can just look at the infographic whenever the need arises.
If you are thinking of using infographics in online training it is essential that you make them clear, concise and compelling. Infographics should not make a topic more complicated.
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